To begin with, Web 2.0 is an effective link building strategy for designing systems that become better the more people use them. The main feature of Web 2.0 is the principle of involving users in filling and repeatedly checking information material. Web 2.0 clearly defines the current state of the Internet. Simply put, it has significantly more user-generated content and end-user usability compared to its earlier incarnation, Web 1.0. One can single out the basic principles of using Web 2.0, such as:
- availability;
- collectivism;
- ease of use;
- cooperation;
- friendly interface;
- openness and the like.
The significant idea of getting backlinks from web 2.0 is to make use of high quality blogs to improve your domain's SERP ranking. So, web 2.0 blogs backlinks imply links from Web 2.0 sites where you can create an individual account and add content maintaining your links. This is a time-tested way to assist you in controlling the content as well as links leading to a specific website.